{"id":3063,"date":"2025-09-23T13:52:48","date_gmt":"2025-09-23T13:52:48","guid":{"rendered":"https:\/\/dev.lpmcom.pt\/stories\/praia-do-norte-com-novo-branding\/"},"modified":"2026-01-13T10:54:12","modified_gmt":"2026-01-13T10:54:12","slug":"praia-do-norte-with-new-branding","status":"publish","type":"stories","link":"https:\/\/lpmcom.pt\/en\/stories\/praia-do-norte-with-new-branding\/","title":{"rendered":"Praia do Norte with new Branding"},"content":{"rendered":"<p>Praia do Norte enters a new era. More than just an iconic setting for giant waves, the brand positions itself as a global destination that unites surfing, tourism and sustainability within a single place.<br \/>\nThe communication strategy and branding were developed by LPM and focus on internationalization, while maintaining close ties with the local community. With the new visual identity, Praia do Norte reinforces its role as Nazar\u00e9\u2019s ambassador to the world, preserving local authenticity while projecting its image toward a more ambitious and sustainable future.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Praia do Norte enters a new era. More than just an iconic setting for giant waves, the brand positions itself as a global destination that unites surfing, tourism and sustainability within a single place. The communication strategy and branding were developed by LPM and focus on internationalization, while maintaining close ties with the local community. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[78,72],"class_list":["post-3063","stories","type-stories","status-publish","hentry","tag-affairs","tag-reputation","stories-taxonomy-affairs","stories-taxonomy-reputacao"],"acf":[],"_links":{"self":[{"href":"https:\/\/lpmcom.pt\/en\/wp-json\/wp\/v2\/stories\/3063","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lpmcom.pt\/en\/wp-json\/wp\/v2\/stories"}],"about":[{"href":"https:\/\/lpmcom.pt\/en\/wp-json\/wp\/v2\/types\/stories"}],"author":[{"embeddable":true,"href":"https:\/\/lpmcom.pt\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lpmcom.pt\/en\/wp-json\/wp\/v2\/comments?post=3063"}],"version-history":[{"count":3,"href":"https:\/\/lpmcom.pt\/en\/wp-json\/wp\/v2\/stories\/3063\/revisions"}],"predecessor-version":[{"id":3069,"href":"https:\/\/lpmcom.pt\/en\/wp-json\/wp\/v2\/stories\/3063\/revisions\/3069"}],"wp:attachment":[{"href":"https:\/\/lpmcom.pt\/en\/wp-json\/wp\/v2\/media?parent=3063"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lpmcom.pt\/en\/wp-json\/wp\/v2\/tags?post=3063"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}