Activations – LPM

At Activations, we work on the art of transforming brand strategy into memorable, measurable and engaging experiences across all touchpoints.

This is where the concept becomes reality, whether in-store through Trade Marketing, on stage through Events, on screen with Video & Visual Storytelling, or in an immersive space with our Expo & Exhibitions expertise. From conception to design and production, LPM helps ensure that each activation reinforces reputation, proximity, and impact.

Activations are designed to create an emotional and rational connection between the brand and its audiences. Every detail is crafted to make the experience distinctive, from the creative concept to the final execution. Our multidisciplinary team includes specialists in strategy, graphic and industrial design, multimedia production and event management, allowing each project to be developed holistically and with measurable results.

In Trade & Shopper Marketing, we activate brands in shops and points of sale, ensuring a consistent and impactful presence. In the Corporate and Internal universe, we design actions that reinforce organisational culture and mobilise teams, creating moments of belonging and motivation. Together with the Consumer, we design engaging experiences that bring the brand closer to people and increase its visibility.

LPM Activations are where strategy and creativity meet to create memorable experiences, strengthen identity and transform each interaction into added value for the brand.